Digital Marketing Specialist & Social Media Manager

You will be responsible for developing and executing comprehensive digital marketing strategies, including managing and optimizing paid advertising campaigns (Google Ads, social media ads), overseeing SEO performance, and running effective email marketing programs. A key part of the role involves tracking and analyzing campaign data to provide actionable insights for continuous improvement. As the Social Media Manager, you will develop and execute a robust content calendar across key platforms, crafting engaging posts (text, image, video), monitoring trends, and actively engaging with our online community. You must be proficient in using analytics tools to measure performance across all channels. This position is ideal for an organized, self-motivated individual with a proven ability to manage multiple projects and communicate persuasively. You will be instrumental in shaping our brand's voice and expanding our digital footprint.