Senior Marketing and Communications Manager, Marine

Elomatic is looking for a Senior Marketing Manager to lead marketing and communications for our Marine Business Area. You will be responsible for translating complex engineering expertise into compelling stories for the global maritime industry, helping to win customers and representing the company on the global stage.

Your Role and the Team
Working within a six-person marketing and communications team, you will balance strategic planning with hands-on execution. You will collaborate closely with Marine business leaders, sales teams, and technical experts across Finland, Poland, Germany, and North America, reporting to the Chief Marketing Officer.

Main Tasks

• Drive Marine marketing and positioning: Build the value proposition, messaging, and positioning based on customer, market, and competitor insights.
• Lead content and communications: Convert technical expertise into clear customer value through content, media relations, and customer references.
• Generate demand and support growth: Plan campaigns, launches, and thought leadership; lead international trade fairs and customer events.
• Own marketing planning and performance: Create and manage the annual marketing plan and budget, track results, and manage partners, lead generation, and marketing automation.
• Collaborate across the business: Act as a strategic partner to business leaders and sales to optimize marketing effectiveness.

Work Conditions

• Location: The role can be based in either the Turku or Espoo office initially.
• Working Model: Hybrid working model with a minimum of two office days per week.
• Contract: Direct hire, full-time.

Requirements

• Strong experience in the global maritime industry and its B2B buying processes.
• Several years of B2B marketing experience, preferably in engineering, consulting, or other expert services.
• Proven track record in marketing strategy, positioning, and content creation.
• Experience planning and running international trade fairs and industry events.
• Self-driven and proactive, with the ability to independently move projects forward and engage with senior technical experts and leadership.
• Ability to combine strategic planning with hands-on campaign execution.
• Fluent spoken and written English.

Benefits

• Meaningful projects and modern tools.
• Hybrid working model providing a good work-life balance.
• Training and mentoring opportunities for professional growth.
• A supportive company culture (EloWe) based on respect, equality, kindness, and support.
• Comprehensive insurance and support for sports and cultural activities.